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We believe enormous talent exists amongst the youth of South Africa, but they experience many barriers to growth and development. As a result, their talent often remains unrealized.  Our goal is to attract those who are ready to bring change to their lives, work with them for one year, and “launch” them to a successful future. 


At the end of their time with PYDA, they have experienced personal growth, they are able to access sustainable employment, and they can effect real change within their families and communities.

474 Graduates to Date

91% Retention Rate

All Graduates achieved a 75% Pass Rate

Over 90%
Employed Within Six Months

2180 Broader Impact 


PYDA currently offers two year-long programmes: Wine and Tourism and the Fruit Sector. To qualify, students must be 18-25 years old and they must come from a historically disadvantaged background. Upon graduation, these students will be ready for immediate placement in the workforce.



We demonstrate transparency and act with authenticity and integrity


We cultivate a culture of excellence amongst our staff and students


We create and enable a culture of continuous learning which is applied for improvement​


We value and respect diversity and recognize that we can only achieve success through meaningful relationships


We act boldly and with courage to achieve our vision of launching talent to be the difference​

PYDA is a registered Non-Profit Company with Public Benefit Organisation and level 4 BBBEE status.  It is expertly managed by a mixed team of local and UK-based board members who add value in terms of accounting and finances, law, business management, marketing and public relations, personal development, and coaching.

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